Client Work

New Balance: Expo Experience

Being heavily involved in numerous running events including track meets and marathons, New Balance needed a way to elevate their engagement with visitors at their booths beyond their usual pop-up store model. We approached this…

Almighty “Sasquatch” Party

For Almighty’s Spring ’12 “Sasquatch Party,” we decided to take an opportunity to showcase some of the R+D ideas we’d been working on to our friends and clients. The party provided a perfect opportunity to…

New Balance: Dojo Showdown

In support of the launch of a new line of New Balance’s barefoot-inspired NB Minimus line of shoes, we were tasked with bringing their “Minimus Man” campaign online, extending the main character’s story in a…

Allstate: Bergwood.net

Allstate needed a new home for Bergwood, the super-fan mascot of their college football campaigns. The theme for the season was tailgating, so we figured why not set Bergwood up with his own stadium lot?…